The Department of Business Administration is often regarded as a time-honored academic discipline. However, with the evolution of the times, the Department of Business Administration at CTBC Business School has continuously innovated and adapted, expanding from traditional management fields to cutting-edge areas such as technology-integrated marketing, smart finance, and big data analytics. These developments demonstrate a keen insight into industry changes and consistent progress in education.

     With the global emphasis on Environmental, Social, and Governance (ESG) issues, business education has increasingly integrated these concepts into curriculum design. The Department of Business Administration at CTBC Business School plans to further enhance its ESG course content in future curriculum planning. The courses will address diverse topics, including environmental protection, social responsibility, and corporate governance. These courses will not be limited to theoretical discussions but will also incorporate case studies and practical applications, enabling students to deeply understand and apply ESG principles in real-world management scenarios.

     The spirit of “We Are Family,” a cornerstone of CTBC Bank’s brand philosophy, also serves as an essential guiding principle for CTBC Business School. Through abundant resources such as scholarships, overseas internship opportunities, and professional certification support, the school is dedicated to providing every student with a fulfilling and unique college experience, helping them navigate their future careers confidently. Here, students will discover their professional niche and future direction, laying a solid foundation for their career development.

   Chair of the Department of Business Administration